Sales management solutions
A sales CRM shaped around your funnel
Lead management, sales pipeline and the history of every deal — with the commission rules and stages your team already uses.
The starting point
When your sales process lives in your salespeople's heads
The symptom is always the same: nobody can say how much will close this month without asking each person.
Without your own CRM
- × Each salesperson keeps contacts on their personal phone.
- × When someone leaves the company, the customer history leaves with them.
- × The close forecast is a guess revised every week.
- × Commission is calculated in spreadsheets, with discrepancies every month.
With a custom CRM
- The customer base belongs to the company, not the salesperson.
- Complete history of every deal, in one place.
- Revenue forecast calculated from the actual pipeline.
- Commissions calculated automatically according to contract rules.
What we build
From first contact to close
Visual sales pipeline
Every deal in a clear stage, with value, owner and expected close date.
- Stages configured to match your process
- Drag and drop between pipeline stages
- Revenue forecast by period and salesperson
Lead capture and history
Leads come in automatically from your channels and their full history is logged on their record.
- Leads from your website, WhatsApp and campaigns
- Automatic distribution among salespeople
- Call, email and meeting logging
Follow-ups that don't slip
The system reminds salespeople of their next action — which is where most sales slip away.
- Tasks and reminders per deal
- Alert for deals stalled for X days
- Proposal and message templates
Frequently asked questions
Questions about a custom CRM
Why a custom CRM when there are so many off-the-shelf options?
If your sales process is standard, an off-the-shelf CRM will do the job for less. Custom development makes sense when your funnel has its own stages, when commission rules go beyond what any tool covers, or when the CRM needs deep integration with your ERP and the systems your operation already uses.
Does the CRM integrate with WhatsApp?
Yes, through the official WhatsApp Business API. Conversations are logged on the lead record, the team replies from inside the system, and the history doesn't disappear when a salesperson leaves the company — the real problem with running sales on personal phones.
Can sales commissions be calculated automatically?
Yes, and it's often one of the main reasons for the project. The rules — percentage per product, target tiers, commission shared between pre-sales and closers, discounts that reduce the percentage — are implemented the way your sales team already works, so the calculation no longer depends on spreadsheets.
How is data currently in spreadsheets migrated?
Importing contacts, companies and open deals is part of the delivery. We clean and deduplicate the data before uploading, and review it with your sales team in a staging environment.
Other solutions we can build
Shall we design your pipeline?
Describe your current sales process and get a proposal with scope, timeline and delivery milestones.
Free to publish. No obligation to hire.